PIA National Agency Marketing Guide
2012 Agency Marketing Guide
How will independent insurance agents win business in 2012 and beyond?
What new marketing opportunities will help them stay ahead of the competition?
These are just some of the questions PIA will answer in the 2012 PIA National Agency Marketing Guide, the 3rd installment of this highly anticipated annual publication. This year, make sure your company is included. Please accept this invitation to be a part of the 2012 edition as a sponsor or advertiser.
2011 Agency Marketing Guide
The print edition of the
2011 PIA National Agency Marketing Guide was mailed to PIA members with the June 2011 issue of
PIA Connection magazine. The 2011 publication focuses on how agents can market their services on the Internet.
Update October 31, 2011: The digital edition of the 2011 PIA National Agency Marketing Guide is now available to non-members as well as PIA members. Simply click the image below to view the enhanced digital version.
Do you prefer a regular PDF? Simply open the digital version of the 2011 Agency Marketing Guide and click the arrow icon shown at the left to open a PDF.
Not a PIA member? If you want to get a print copy of the 2012 Agency Marketing Guide when it mails next summer, or if you want to be able to access it online while it is still fresh, please become a PIA member. To join PIA, please contact your local PIA state association.
Sponsors: PIA would like to thank the sponsors of the 2011 PIA National Agency Marketing Guide:
Questions about the PIA National Agency Marketing Guide, including advertising inquiries, can be directed to Alexi Papandon at 703-518-1353 or alexipa@pianet.org.
2010 Agency Marketing Guide
In July of 2010 PIA National published the inaugural edition of a new annual publication for PIA members. The 2010 PIA National Agency Marketing Guide contains a soup-to-nuts guide on how independent insurance agents can use social media to support their agency’s sales strategy plus hands-on marketing advice from some of the insurance industry’s premier experts.
Click on the image below to view a PDF of the 2010 PIA National Agency Marketing Guide.
Download a Word version of the article, "Getting Started: Developing a Social Media Strategy and Agency Policies."
PIA would like to thank the sponsors of the 2010 PIA National Agency Marketing Guide:
Awards:
