In our information saturated industry you may not always know all the answers, but you should know where to find them. When it comes to the PIA Branding Program, that place is here on PIA National’s website.

In the past two months, a number of resources have been added to the PIA Branding Program web pages. Here’s an overview:

• List of Company Sponsors: Agents can now see which of their companies have signed on as sponsors of the PIA Branding Program.
• Cooperative Advertising Preliminary Approval Grid: If you qualify for the cooperative advertising program of one of the program sponsors, this grid can assist you in planning your advertising campaign. Please always check with the company for final authorization. Please note that some PIA Branding Program sponsors do not have cooperative advertising programs.
• Frequently Asked Questions: Answers to the most common questions about the PIA Branding Program. The FAQ also appeared on page 12 of the May issue of PIA Connection.

To access these new online resources, and to preview or download your agency’s new print advertisements, please click here.

June 26, 2007